- Total income from contextual advertising 4 991 805 UAH
- Advertising spending 518 980 UAH
Theme: online sale of household appliances.
Analysis period: 7 months.
Promotion tools: advertising in Google AdWords, advertising in Yandex.Direct.
Client’s advertising expenses (includes agency services): UAH 518,980.
Client’s income (data from the CRM system): UAH 4,991,805