- Total income from contextual advertising 366 000 UAH
- Advertising costs 53 700 UAH
Theme: sale of furniture, availability and on order.
Analysis period: 3 months.
Promotion tools: advertising in Google AdWords, advertising in Yandex.Direct.
Client’s advertising expenses (includes agency services): 53,700 UAH.
Client’s income (data from the CRM system): 366,000 UAH.